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Jergens partnered with actress Nicole Ari Parker and Adina Edento to co-design a custom limited-edition bracelet inspired by the brand’s Cherry Almond scent.
April 25, 2024
By: Rachel Klemovitch
Assistant Editor
Jergens celebrates Mother’s Day this year with its ‘Mom-Sense’ campaign that highlights the brand’s Cherry Almond sent. Jergens partnered with mom and actress, Nicole Ari Parker, and fashion jewelry brand, Adina Eden, to co-create a custom limited-edition bracelet, that is inspired by Jergens Cherry Almond scent. A Mom-Sense video advertisement was also created for the campaign that will live on both Meta and TikTok with paid support. The campaign will also be showcased on “Live with Kelly & Mark” on Tuesday, April 23rd, and on the show’s Facebook page. Viewers are encouraged to share stories about how their mother figure goes above and beyond. One submission will win a Jergens Cherry Almond bracelet and Cherry Almond Collection of products. The Cherry Almond scent collection comes in a perfume, moisturizer, hand wash, and body wash.
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